Bethlehem Anteneh is a Designer of Alternate Reality Games (ARG) that explores alternative use of games to rethink imaginaries and futures. She is also an experimental architect and a game-thinking expert focusing on spatial and environmental transformation; on how we can use and understand it. She specializes in the possibilities arising from analogue-digital/real-virtual spaces and their game-thinking overlap to design frameworks that elevates human experience, belongingness and problem-solving-instinct. By using games as tools, she designs to rethink cities as a collaborative play space, activate users to build alternative solutions/opportunities and design safe rooms-for-failure for innovation to thrive for its use in reality. She believes her job as a designer is to ‘Reframe our Questions and Challenges’, ‘Empower Participatory Solutions’, and ‘Access Fantasies’.

In this field, she has worked by conducting workshops, presenting talks, and designing platforms with partners and organizations internationally in more than 25 countries around Africa and Europe. She is currently the Game-Thinking Lead on project ‘EnterAfrica-Gamify Your City Future!’ for Goethe Institute. She also has co-founded an international Gamification network called ‘Chewata-Awaqi’ and is the founding member of the Ethiopian Games Association.